Custom builds, full remodels, additions — we build campaigns that put you in front of homeowners ready to commit to real projects.
General contracting has the longest sales cycle in home services. Homeowners take weeks or months to commit. They compare 5+ contractors. They check references obsessively.
Generic ads can’t survive that scrutiny — by the time the prospect is ready to commit, they’ve forgotten the ad they saw three weeks ago. Real GC marketing has to keep showing up across the entire decision window, with content that earns trust over time.
Awareness-stage video that builds trust over time. Retargeting sequences that keep you in front of prospects through the long decision window. Project-specific campaigns for kitchen remodels, additions, and full builds.
Project walk-throughs, "how to vet a contractor" guides, timeline expectations, permit explainers. Educational content that earns trust over the long sales cycle.
Full project journeys with the homeowner narrating from start to finish. Before/after walk-throughs of completed builds. Long-term client referral stories.
The strongest content for general contractors businesses doesn’t look like a generic agency reel. It looks like work — done by people who actually understand the trade. These are the angles we build campaigns around:
We’re based in Miami, Florida and serve general contractors businesses across the United States. Local clients in South Florida get on-site production. Out-of-state clients get a remote production setup that delivers the same quality — coached owners, real footage, and platform-ready creative.
That’s exactly why it helps. Long sales cycles need long touchpoint sequences. Our retargeting and content keep you visible the entire time, so you’re top of mind when the homeowner finally commits.
Through qualifying questions in the lead form, plus content that pre-qualifies prospects before they even submit. We design the funnel to filter for serious projects — not collect every form fill that comes through.
Yes, but as separate campaigns. Residential video lives on Facebook and Instagram. Commercial leans on direct outreach and B2B-focused targeting. We run both if you serve both.
Book a free 30-minute discovery call. We’ll review your current marketing, your service area, and your goals — and show you exactly what a video strategy should look like for your general contractors business.
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